Inbound Marketing Funnel Development and Management


Inbound Marketing Funnel Development and Management (IMFD)Inbound Marketing Funnel Development and Management

Successful inbound marketing isn’t just about getting leads. It’s about attracting the right ones and nurturing them as they go through the decision-making process so you can then turn them into qualified leads and then into customers and maybe even into advocates of your brand. This isn’t something you want to get into until you have a well-defined and well-managed inbound marketing funnel in place.

Our Inbound Marketing Funnel Development (IMFD) service is for businesses who want to make sure that their marketing funnel is airtight. This means ensuring that they have the right marketing systems, processes, technologies and people in the right place and at the right time.

Take advantage of our expertise! We can help you:

  • Design a funnel that has clearly defined objectives at each stage as well as the best supporting tools and methodologies. This includes mapping out the key responsibilities of your sales and marketing personnel.
  • Determine how best to score leads through insights provided by lead intelligence. This will enable your sales team to take a more highly targeted approach towards each lead, which will definitely improve their success rate.
  • Integrate marketing automation technology throughout the funnel. Not only will this assist you in monitoring your leads’ activities and give you insights into their behavior, it will also provide you with reports and make it possible for you to see where your methods are working and which areas need more fine-tuning.
  • Build a strong partnership between your sales and marketing teams by providing them with common platforms in communications and customer relationship management and ensuring that they’re on the same page when it comes to processes.

Do you already have an inbound marketing funnel? If it’s not giving you the results you want, maybe it’s time for a change. We can perform a thorough review of your processes and provide you with recommendations. Get in touch with us today and find out how we can help you reach and exceed your marketing goals.